Public email

Depending on your line of business, email can be an extremely powerful way of acquiring leads. Where possible, it is made clickable and will launch an email client on capable platforms and devices.

The AI differentiates between a publicly readable email address (under appearance) and a machine-friendly email address for the purpose of incoming leads (for example through forms). It is highly recommended you provide a machine-friendly email address, even if you leave your publicly visible address under appearance blank.

Note however that a publicly visible email address - despite risks of spam and abuse - can still be a worthwhile way to secure inbound leads. While the AI does attempt to obfuscate publicly visible email addresses in your content, any such attempts are unfortunately usually easily thwarted by modern email-harvester bots.

Exposure of the email address under machine-friendly is minimized wherever possible, however some exposure is unfortunately unavoidable.